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As the tube contains quite a small amount of the bleach, it is the perfect product for root touch-ups. Byrdie contributor Esme Benjamin checked and updated this article in December 2023 to ensure every detail was correct and each product deserves its place on Byrdie’s list. If you're using a kit, stick to the recommended duration mentioned in the instructions.
Potential Damage
The formula also contains sorbitol, which acts as a humectant, meaning it attracts moisture. This significantly increases the drying time, keeping the strands moist, and therefore developing, throughout the process. The bleach powder is de-dusted and contains ingredients that provide a non-drip cream when mixed with a developer. The kaolin in the formula keeps the moisture to prevent the cream from drying out as you work. Wella is providing a more caring formula compared to many other bleach powders on the market, even if it’s not the most advanced formulation.
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The action of lifting the cuticle from the hair shaft, creating access to where the pigments reside, looks a bit like when an acorn opens up to release the seeds. You want enough lift to make the pigments accessible to the bleach but not so much that the cuticle will rip right off resulting in melted hair that just breaks off at the slightest touch. Also if you have dyed black hair, and you do want to bleach it, this is most likely the way to go – remove all the hair dye first with a color remover, then do a strand test, and go with bleach afterward.
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A week before bleaching, it’s also a good idea to limit your hot tool usage. If you do need to use heat, follow AAD’s recommended guidelines of turning them to their lowest setting (and never skipping the heat protectant, of course). Minimizing your hair’s exposure to stressors can help ensure your strands are strong enough to come out of the bleaching process with minimal damage.
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And while it may be fine to remove your gel manicure at home or trim your split ends when you're in a pinch, if there's one thing we advise you to not DIY, it's bleaching your own hair. Once all the necessary materials and prep have been done (and you’ve fully committed to going blonde) you’re ready to make the bleach mixture. Bond repairing treatments help restore the integrity of your hair and keep your hair from shedding and breaking excessively. After you've bleached your hair, you want to make sure to use a bond repairing treatment, like the ever-popular combo of Olaplex Nº.0 Intensive Bond Building Treatment ($28) and Nº.3 Hair Repair Protector ($28). Once you’ve covered both of your back quarters, give yourself a quick pat on the back—you’ve completed, arguably, the hardest part of this whole process.
There are no persulfate compounds that are found in normal hair bleach, making this suitable for facial use. However, if your hair is very dark and naturally resistant, you will most likely need more than one bleaching session if you want to dramatically lighten the hair. While this cream formula offers you up to 7 levels of lift, it’s much more gentle on your scalp. The quality of ingredients is just as high as in the powder, however the formula was adjusted for skin contact, making it the best option for bleaching your roots. The kit includes everything you need to bleach your hair – brush, mixing bowl, cap, gloves, bleach powder, and developer. The bleach powder is the same stuff as in the 30-vol kit, but the supplied developer is stronger, at 40 volume.
The hair close to the scalp processes faster due to your body heat, so you risk making the first inch of your hair look a level lighter than the rest of the hair. To avoid “hot roots”, apply the product one inch away from the scalp on the entire head. After the back of the head is complete, apply the bleach to the top of the head and then the front sections of hair. Dorram recommends taking thin strips of hair that frame the face and separating them away from the rest of the hair with a piece of cotton, Saran wrap, or foil. "Be careful that the hair you are lightening doesn't touch the rest of your hair." Start by concentrating on the back of the head and areas where the hair is darkest while avoiding direct application to the scalp (keep the bleach at least one inch away).
So, while it's the easiest way to lift color and lighten strands, it's always a good idea to have alternative options should you want them. As you know from reading above, getting your hair ready to be bleached is a process; however, the work doesn’t stop once your hair is lightened. Just as it’s important to get your hair in the right condition for bleach, it’s also important to keep your hair healthy after bleaching.
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As is standard for Schwarzkopf bleach products, the Igora bleach has integrated fiber bond technology to minimize the damage, by forming a protective layer around hair bonds. You get the dust-free bleach powder supplied in a tub, and you will need to get the developer separately along with the required tools. While you can use any developer with the bleach, the manufacturer does advise using the Koleston developer for best results.
After 45 minutes, jump into the shower and rinse the bleach out thoroughly. Wash your hair with a balancing shampoo to balance the pH levels of your scalp. Selecting a high-quality hair bleach powder specifically designed for your hair type is very essential. Choose the right bleach for hair from a good brand like Wella, Blondor, Matrix, or Salon Care. Compromising on this and using a skin bleach is most likely going to lead to disastrous hair.
Specifically formulated with strength in mind, this bleach doesn’t contain any blue or violet pigments that would neutralize the yellow undertones. Because of this it’s highly advised to get a toner to achieve a good result. L’Oreal is the pioneer in hair highlighting, with the founder of the company discovering that hydrogen peroxide is a safe way to lighten your hair. The L’Oreal Quick Blue is a great bleach in its own right, even though it doesn’t compete on the same level as the Blondme and Blondor ranges.
Nowhere is the adage, “patience is a virtue” more apparent than with hair bleaching at home. If you're looking to prevent damage, or want to reduce existing damage while still lightening your hair, it could be time to make a change. Celebrity colorist and Wella Professionals ambassador, Briana Cisneros, says that using color to lighten hair can leave hair with a much softer outcome than if it was bleached. Hair bleaching is a chemical dye technique that strips the color from your hair. The process begins with an alkaline agent that opens up the hair cuticle, followed by an oxidative agent that dissolves the hair’s natural melanin. The longer the oxidative agent is left in the hair, the lighter the hair becomes.
For this reason, it is never recommended to use anything more than a 20 volume developer for on-scalp application. If you’re bleaching brown hair that’s on the darker side, consider using the L’Oréal Paris Feria Hyper Platinum Advanced Lightening System Bleach. This kit, which is available in five shades, allows you to lighten your hair up to eight levels in a single application. It also includes a purple conditioner to help keep brassy undertones at bay. Anyone with dark blonde, light brown, and medium brown hair can opt for L’Oréal Paris Colorista Hair Bleach & Lightener At Home Kit. It’s specifically designed to give you a gorgeous all-over bleached, ombré, or highlighted look.
Then, dry the hair completely without using any styling or leave-in products, including oils, which can interfere with the color's development. Hair bleaching is exactly what it sounds like using hair bleach (not household bleach) to lighten the hair's color. While bleaching your hair may sound fun and simple, it's anything but that. Dorram says people usually choose to bleach their hair at home because of budget.
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